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Position / Title:
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www address:
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Details
Type of Business:
What kind of Advertising
are you interested in?		 Directory
Leaflets
Magazine
Newspapers
Web Design
Logo design
Business Stationery
Brochure Design
What size of Advert would you like?
-give details if known
Do you require Full Colour,
Black& White or Other?
-give details if known
Where / how do you currently advertise? Yellow Pages
Other Directories
Local Newspaper
National Newspaper
Free Newspaper
Glossy Magazines
Internet
Trade Magazine
Direct Mail
Leaflets/Flyers
Billboards
Mail
TV
In what areas do you advertise? Regionally
Local
National
Who currently designs your advertising?
Do you use any Freephone /
Toll Free numbers in your advertising?
Do you monitor the results from your advertising?
How do your customers currently do business with you? Telephone
Internet
Visit Showroom / Premises
Mail Order
Fax
Where does most of your current business come from?
(Please mark at least 2)		 Referral / Recommendation
Passing Trade
Advertising
Internet
Direct Mail
Telesales
What is your % split between new and repeat customers? Repeat %      New %
Ideally what would you like it to be? Repeat %      New %
Do you have a speciality or proposition that you feel
makes you stand out from your competition?
Describe your ideal customer and /
or what type of work is most profitable.
Are there any areas of your business you would particularly like to promote?
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